NewSpark

Scale community stories safely.

Turn customer content into reusable, channel-ready marketing with governance built in.

Brand-safe curation Reusable library Publish everywhere
Collect → Curate → Amplify From story to campaign-ready in minutes.

Trusted by teams turning community content into campaigns

Active Network
Archant
Canadian Geographic
Hearst
HP
Instinct
Laurier
National Park Foundation
RTL

Community content is everywhere. Usable content isn't.

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Stories scattered across socials, email, and platforms

Your best customer content is buried across Instagram posts, email threads, and Google Drive folders—making it nearly impossible to find when you need it.

Slow review cycles that bottleneck campaigns

Without clear workflows, content sits in approval limbo for days or weeks, delaying launches and frustrating your team.

⚠️

Brand risk from unclear rights and approvals

Publishing without documented consent or proper clearance exposes your brand to legal risk and reputational damage.

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One-off posts that never get reused

Great content gets used once, then forgotten—wasting the time and budget you spent creating or sourcing it.

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Can't find it when you need it

Even when content is collected, searching through folders and threads to find that perfect customer story wastes precious time.

From scattered stories to campaign-ready creative

One pipeline. Three stages. Always ready to reuse.

📥

Collect

Campaigns, portals, QR codes — built to capture stories at scale from your community.

Curate

Moderate, enrich with tags, request rights, and approve — with roles, queues, and full audit trail.

Amplify

Publish to paid, organic, web, email — then reuse approved stories across future campaigns.

Build a reusable library, not a content graveyard

Tag, approve, and track every story — so you can find and reuse the right content across campaigns and channels.

Content library interface

Governance built in, not bolted on

Move fast without breaking things — roles, approvals, and audit trails keep your brand protected.

⚡ Moderation workflows

Custom queues and review stages that match how your team actually works.

👥 Role-based access

Control who reviews, approves, and publishes — with full audit trail.

✓ Approval tracking

Always know what's cleared, pending, or flagged across every channel.

🛡️ Rights management

Document consent and usage rights — publish with confidence.

Activate across every channel. Fits your stack.

From collection to distribution — publish to paid social, websites, email, retail screens, and media placements.

Connect via API, webhooks, and direct integrations.

Blackbird
Brightcove
JW Player
Widen
YouTube

Managing contests at national scale

  • Collected 14,500+ UGC submissions at scale with structured workflows
  • Managed approvals with multi-level review (judges + public voting)
  • Tracked rights and managed performance royalties for ongoing use
  • Processed submissions from coast to coast, proving true national engagement

"The response from Canadians has been extraordinary. We couldn't be more pleased. As of this morning, we've received submissions from coast to coast in such a short period of time — this is truly a national competition."

— Scott Moore, CBC Sports Executive Director

Ready to scale community stories into a growth channel?

We'll map your workflow in 30 minutes.

Built for brands. Not an influencer marketplace.